Top 5 Beauty Retail iOS Apps in Belgium: Q1 2022 Performance

In the first quarter of 2022, the top 5 beauty retail iOS apps in Belgium showed varied performance in terms of downloads, active users, and revenue. This data, sourced from Sensor Tower, provides a detailed look into the trends for each app.

ICI PARIS XL – Beauty saw a general decline in weekly downloads, starting from 877 in the last week of December 2021 to 522 by the end of March 2022. The app's weekly active users also showed a decreasing trend, from 4861 in late December 2021 to 4315 in the last week of March 2022.

Rituals Home & Body Cosmetics experienced a similar decline in weekly downloads, beginning with 1002 at the end of December 2021 and dropping to 373 in the last week of March 2022. Weekly active users decreased from 3777 to 2695 over the same period.

Parfumerie Douglas had a fluctuating download pattern, with a low of 108 in mid-January and a high of 401 in the first week of February. Active users showed a slight increase from 1118 in late December 2021 to 1178 by the end of March 2022.

KIKO MILANO - Makeup & beauty exhibited an upward trend in downloads, starting at 60 in late December 2021 and reaching 291 by the end of March 2022. Active users also increased from 121 to 312 over the same period.

Beauteprivee - Ventes privées saw a significant increase in downloads, peaking at 492 in the third week of February, but then declining to 166 by the end of March. Active users grew from 1365 in late December 2021 to a peak of 1981 in the third week of February, before settling at 1570 by the end of March.

For more detailed insights and data on the performance of these beauty retail apps, visit Sensor Tower.